It takes a lot of coverage area in order to handle deliveries for big companies like Macy’s and BestBuy.  With the way same-day delivery is growing within the retail industry, a startup like Deliv has to be able to handle multiple locations throughout the US all at one time successfully.

This is why Deliv has made strategic moves to establish itself on a greater level in big cities.  It was recently reported that Deliv has announced an acquisition of same-day delivery company Zipments in New York.  This is the second acquisition by Deliv this year.  The first was WeDeliver in June, which was to give them a stronger presence in Chicago.  Both New York and Chicago are two of the biggest retail cities nationwide, and with Deliv’s current customers, these buyouts make sense.  Going by the trend, there probably will be more big city acquisitions to come.

Deliv utilizes a crowd sourcing approach to performing its’ deliveries and acquiring Zipments only helps it be able to handle a big city like New York.  Deliv is making some serious moves to expand right along with its’ partners, which include Kohl’s, BestBuy, Express, Pottery Barns, and others.  Same-day delivery is sourced for mall-based retailers directly from their stores, which Deliv picks up and delivers to their customers for them.  A Same-Day Courier like 1-800Courier is a partner to a number of big retailers as well.  The New York Courier has a nationwide footprint and is able to quickly implement same-day delivery on a large scale, especially as businesses are looking to capture more sales this holiday season.

New York is one of the most popular cities for shopping for one of its” biggest partners–Macy’s.  With over 17 markets in the US, Macy’s has aggressively rolled out same-day delivery for its’ customers in several major US cities.  Some of those cities include San Francisco, Los Angeles, San Jose, Houston, ,Seattle, New Jersey, Washington DC, and Chicago.  Its’ sister company Bloomingdale’s has also launched same-day delivery in some of those cities, which Deliv is probably servicing also.

Founder and CEO Daphne Carmeli did comment in a press release about why Zipments fits into Deliv’s overall strategy.  “Zipments has established itself as the leader of same-day delivery in New York City, and the team has done a magnificent job building up its profitable business in this prime and complex market,” Carmeli said. “When you consider that one of the keys to our business is route density, joining forces enhances operational inefficiencies. We also share a similar philosophy, similar business model, and similar clients, so Zipments is a great match for us on multiple levels.”

Deliv has the holiday season to deal with, which is right around the corner.  As Black Friday arrives, many retailers are in pursuit to see who can meet the online demand of consumers desiring different ways to shop this year, including using same-day delivery.  Instead of having to fight through parking lot traffic, as well as traffic within stores, there is market of shoppers who would like to just order their gifts from their couches.  Home shopping not only is convenient, it can save a bunch of your time.  So now it’s just not about having the best online deal, but also having the best online deal with the best order fulfillment service.

Reference: 11.9.15, www.bizjournals.com, Delivery startup Deliv acquires New York-based same-day delivery company Zipments